One in a Million
Having written a number of essays regarding my opposition
to marijuana prohibition, I decided I couldn't really call myself
an activist without participating
in what promised to be the largest cannabis legalization rally
ever held. So this weekend, we loaded up the van and drove to
New York for the Million Marijuana March.
The March was a worldwide event: the Million were located
in 25 major cities around the globe, all marching at the same
time, on the same day, for the same reason: to promote the idea
that marijuana smokers should be treated like people, instead
of criminals. Although Washington DC was on the list of cities,
it was added at the last minute and we'd already decided to go
to New York, particularly since we also wanted to visit Dawn
(to check out her latest painting and to meet the new love of
her life). So we drove up the night before, and crashed at her
pad in Brooklyn.
The March began around noon, at
Washington Square Park (which is right in the middle of Manhattan)
and snaked along the mighty corridors of New York City to Battery
Park (which is down at the tip of the island, where boats tours
bound of the Statue of Liberty depart). It was a longer walk
than I'd expected, but it was an absolutely gorgeous spring day
and the crowd was happy and enthusiastic, so it was great fun.
The crowd was HUGE. Tens of thousands, perhaps even hundreds
of thousands. I have no idea how many people there were, really.
I had hoped to be able to find out from the media coverage approximately
how many people turned out, but to my dismay and disgust, there
doesn't seem to have been any media coverage. [I really can't
understand this. Isn't the news supposed to objectively report
on that which is going on in the world? This is an issue that,
in one way or another, affects millions of Americans, yet a huge
and well-organized protest march on the subject isn't regard
as newsworthy. Why not? I can understand the government's desire
to squelch opposing viewpoints... but how has our media become
so beholden to the status quo as to ignore a major event like
this one? It makes no sense to me. The only thing I can assume
is that the owners of newspapers, magazines and TV stations pander
to the wishes of alcohol and cigarette advertisers, for whom
the legal sale of cannabis would be unwelcome competition. But
still... you'd think there'd be at least some journalistic integrity
left in this country...]
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Since this was a protest, the marchers
found many ways of expressing their message. Many carried signs,
with a wide range of slogans, like "20 Million Stoners Can't
be Wrong," "The Government is Lying," and "Marijuana
is Safer than Viagra." Pot leaf logos abounded, on signs,
on shirts, on simulated leafy leis, and in nerf-like Statue of
Liberty sunbrims that some entrepreneurs were selling at the
beginning of the march. And of course, as protesters usually
do, the crowd also chanted a variety of slogans. Of these, the
most amusing was "We smoke pot and we like it a lot!" |
As impressive
as the number of marchers was the number of cops. They seemed
almost to line the entire parade route. They were actually really
cool about it... they recognized that we were exercising our
right to free assembly, and not only allowed us to march, but
even kind of coordinated the whole thing. They blocked off roads
and lanes of traffic for us, and established a route that got
a swarming mass of humanity through some of the most densely
congested city blocks in the world. And they didn't harass us,
they just marched along at our sides. (Of course, one couldn't
forget later on that they're the enemy in this war, when they
started sending undercover cops into the crowd at the rally and
making arrests.) |
But
for us, the event was more than just a march for a cause we believe
in... it was also a marketing opportunity. Our game Aquarius
has artwork that was designed specifically to appeal to the tastes
of hippies, and several of the features at our
web site have similar appeal, so this was a golden chance
to do some well targeted advertising. For a while now, we've
been giving colorful Aquarius
stickers away free at events like this; this time, we created
a quarter page flyer to go with the stickers, with more information
about our games, our site, and our contagious dreams. We gave
away hundreds of these flyers during the march, along with at
least as many Purple Submarine and Rocket stickers, which everyone
really liked a lot. |